Pop the Channel was founded by Lisa Babick and her longtime creative partner, The Other Guy (TOG). We are the same investigative duo behind Button Guys of The New York Mafia, the webβs leading archive-verified resource for organized crime history.
Lisa is a veteran journalist with over 30 years of experience in print, digital media, PR, and marketing. As a former Senior Staff Writer for TV Fanatic, she spent years in the high-speed lane of episodic reviews, cutting her teeth on shows like Gotham.
Today, she applies that same investigative rigor to the Free TV Frontier. Her work as a Pop Culture Archaeologist blends deep archival research with a sharp editorial bite β ensuring every review isΒ independent, investigative, and entirely unfiltered. Lisa also produces and hosts Mob Fireside Chat, the digital video extension of the Button Guys brand.